Sunday, January 18, 2009

Parisian Burger for Tofu Girl

My (week)daily lunch travels usually take me to the building 3 cafeteria where I fill a compostable plastic container with whole grains, edamame, cucumber, tomatoes, tofu, sunflower seeds, and a bit of soy dressing. There's some variation depending on the veggie selection, but I pretty much have the same thing every day.

Yes, because I actually like it. No, really.

Every once in awhile, a coworker will catch me eating something from the animal kingdom and react with some surprise that I consume things that used to moo, bok, swim, or otherwise require chasing to catch for use as food.

So my absolute glee (yes GLEE) upon receiving an Armadillo Willy's e-mail titled "The Legend Returns" and announcing the return of the Linda's Drive-In Parisian Burger could be quite a shock to some.

E-mail marketing sometimes hits the mark. Even to a jaded web marketing chick.

You see, the Parisian Burger isn't just a burger. It's nostalgia. It's the one burger place I ever remember going with LD when I was a kid. The red and white striped awning, the walk-up counter, the bolted-down stools and chairs, the cars going by on El Camino. Freezing my a** off on one of those little metal stools while waiting for the food.

Then the sauce on the sourdough bun, requisite 2 or 3 napkins, testing the tater tots until they were cool enough to eat. Not just any sauce, not just any bun. Linda's Drive-in closed in 1984. But there are some things that you don't forget. And a Parisian Burger is one of them.

DaveBro (my leetle brother) lives in Texas now, but I forwarded him the e-mail with the addition of, "Oddly enough, this is the highlight of my day." His response was this
"that's awesome! I forgot about those. I went to Sonic burger after the gym the other night and got some tater tots. But, their burgers are nowhere near the Parisian. I loved those things! "
I posted a short note about it on my Facebook page -- more responses than anything I've posted...
OH my goodness....Life has meaning once again!!!!
Just went and had my first Parisian Burger in over 30 years!! Wow .. this is gonna be a great year!!!
Yes, I was there within 48 hours -- enjoying a Parisian burger, actually eating the tater tots, and staring down lactose tolerance while I drank a chocolate shake. Minus the cold metal stool, it was all it needed to be.

And yes, I'm going back for more. You should too...

No comments: