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The Consumerization of Popcorn... and IT

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Technology continues to change not only the tools we use  but the language we use to describe it. Wikipedia describes  consumerization  as: …an increasingly accepted term used to describe the growing tendency for new information technology to emerge first in the consumer market and then spread into business and government organizations. Consumerization absolutely affects technology, but confining the definition to information technology too narrowly defines it. The etymology pins the emergence of the term itself as early as 2001, which is a long time in  dog years  and at least a half century in technology. But the concept goes back far before Y2K. I could delve into Eli Whitney’s  cotton gin , but I’ll stick to less distant history. Before we get to IT, consider the impact of consumerization on time and choice. Consumerization & Time In some ways, our experiences with consumer technology have changed the very speed at which we live our lives. We ...

New for 1946: The SmartWatch!

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(Disclaimer: I work for Cisco.)  Big news! Dick Tracy has announced Microsoft’s next product . In a promotional launch event, tough, but trustworthy spokesperson Inspector Tracy demonstrated the 2-Way Wrist Phone. Welcome to 1946 everyone! Don’t worry, you can upgrade to a 2-Way Wrist TV in 1964! You’ll just need to find Sherman and Mr. Peabody for a little ride in the WABAC  machine. Recently seen on Facebook: If 17 technology vendors announce a new smartwatch by the end of the month, my pet rock will quit smoking. It’s one of the latest examples of follow-the-leader among technology vendors. Or maybe it’s not even follow-the-leader, because no one is really leading a category for an amazing device everyone no one actually seems to need. As Emmy, my neighbor’s three-year-old, might reasonably ask: “Why?” Granted, plenty of success has come from lack of need. Cue Seinfeld , a show about nothing. Enter stage right: the pet rock . And stage left: the chia...